Social Media Etiquette
VoiceThread- https://voicethread.com/myvoice/thread/30649034
Greg Glassman was the founder and CEO of CrossFit in the year of 2020. In a tweet which stated, “Its Floyd-19” he made an insensitive and very offensive remark on the issues relating to the George Floyd and COVID-19 pandemic. The tweet had many people making and questioning him as a person. Due to all the backlash from people it caused him to have severed pathernships including reebok while also having gym directors cutting loose their deals with him as well. The biggest impact was he had to resign as CEO which caused his career to plummet. Seeing that we have been researching how social media can impact good and bad sources using that information is big when thinking about the etiquette as well. Defining social media etiquette is basically the practice of how to use good judgment and respect when dealing with professional circumstances when posting or interacting online. Making sure you are aware of how you use your words and actions can ultimately affect others in both good and bad ways. Making sure you understand what you post reflects you on a personal level is truly important and can impact future life decisions and choices. Using this to see the issues regarding Gregs tweet can show how it not only happened but avoided. Going off of it being avoided this problem could have been avoided by Greg thinking about the tone of his message and how others would have taken it. This also has a lot to do with the timing of his post especially when the whole incident with George Flody had just happened so it was very insensitive. Greg could have and should have talked to his PR team before posting such a comment to get a different point of view on his tweet before posting it for many people to see. Overall a more thoughtful and compassionate message would have made a better impact with the public and other issues wouldn't have had to take place. Using how this could have been avoided we now can search more how it could have been made better after the fact. After his tweet and reviewing all of the backlash, Greg could have made a public and sincere apology for what he had said and to all of those he had offended. Showing that he had taken accountability for his words and actions would have also shown everyone he was truly sorry. While apologizing he could have followed up by listening to the people he had affected from his tweet and helped by showing some real change in actions not just words. By doing so it will show his community even though he is sorry through words he is also sorry through his actions.
Looking at his own actions and how he handled it we can look at other ways this whole incident could have been prevented. Instead of him making a very sarcastic and offensive comment he could have used his platform to show his support for the Black community and to highlight positive actions within the fitness community. Doing this would have helped out his business and would have brought a bigger light to working out and being a different color. This also could have been the right time for Greg to stay silent until he had something positive to say which would have been more respectful towards everyone and would have resulted in him not losing his job. If I was in this situation I wouldn’t have posted it at all and if I did it wouldn’t be for anyone but my family and friends to hear. I also feel that nothing gets done in this world when hate is brought into the picture. Seeing this comment as being extremely insensitive I feel that it should never have even been posted in the first place. Now if someone I knew was going through this I would explain to them that what they said was completely wrong and show never have been posted. I also would help them with ways to help them or try to help them recover from this incident. In conclusion never post anything online that would be considered offensive because in the end it's not worth the hate for others and the consequences that you will have to face later
As a CEO your at the top of the company and whatever you say heavily influences the company, it very surprising to see this tweet. I can see why he had to step down from this position and his career was at jeopardy. This tweet was at a very bad time even if he didn't mean any harm, I agree that he should have used a supporting tweet helping his company during these times. This is a clear example of why you should think before posting and consult with others to see if it may be offensive.
ReplyDeleteYou did a great job explaining social media etiquette and how severe the comment the CEO tweeted about Floyd was. Not only that, but it was also very insensitive toward the family and the community. Considering that protests were still very active and the family was still suffering, his comment was absolutely out of line. As the CEO, his actions could seriously affect the image of the company.
ReplyDeleteThis is a great example of how a small tweet like that can change the trajectory of your whole career and life. Tweeting "Floyd-19" was very unnecessary and insensitive to George Floyd's family for even tying his death to a pandemic. I wonder what was going on in his head as he typed up the tweet, if he even thought about his position as a CEO of a top company.
ReplyDeleteYou did a great job showing how one careless post can have major consequences, especially from someone in a leadership role. I liked how you emphasized the importance of timing and tone, especially during such a sensitive moment in history.
ReplyDeleteYou explained the situation well and showed how important it is to think before posting, especially when the topic is serious and sensitive. Good job showing how social media actions can have real-life consequences.
ReplyDeleteYou made a strong point about how important it is to think before posting, especially when representing a company or large platform. The way you connected Greg Glassman’s actions to broader lessons about accountability and social media etiquette was thoughtful and relevant.
ReplyDeleteAs such a high-profile person he should have known there were going to be consequences towards his actions. Greg Glassman should have taken accountability and think before posting because he is a huge CEO and should have been smart about it.
ReplyDeleteYou’re right that Greg’s tweet was a big mistake. It shows how one wrong post can cause serious problems. A simple apology and positive actions could have helped fix things. It’s a good reminder to always be careful and respectful online.
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